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Straight answers on getting more jobs.
What leads really cost, what’s working on Google and in AI search, and what we’d do with your budget. Real numbers with the sources linked. No fluff.
How much should an HVAC company spend on Google Ads?
Real 2026 lead costs from more than 800 contractors, why cost per lead is the wrong number to stare at, and the five-minute math for setting a budget that pays for itself.
Read the postLocal Services Ads vs. Google Ads for HVAC: which books more jobs?
How each one charges you, why a missed call can still cost you money, the change Google is making in 2026, and how to run both together.
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